Obey history began in 1989. While studying at Rhode Island School of Design, a young graphic designer and illustrator by the name of Shepard Fairey created a very absurd sticker featuring André the Giant. The stickers were distributed by the skater community and soon started popping up all across the United States. Not long after the Obey campaign was formed, mainly based on Fairey’s work of counterculture of punk rock and skateboarding.
In 2001, Obey Clothing was launched as an extension of his awesome work. Heavily inspired by classic military designs, work wear basics as well as elements of cultural movements. You could say clothing became another way for Fairey to spread his art and populist views.
With designers Mike Teronsky and Erin Wignall, Shepard works to create designs that represent his views and inspirations.
The latest shipment from Obey bring some clean cut chino pants, classic box logo caps and some crazy ass panel caps!!
Come in store and check it out or click here to have a look online.